Adobe Workfront accelerates digital work by breaking down siloes and improving efficiency, quality and control of the entire work management lifecycle.Ī leading Adobe Workfront partner, Rego has been recognized as the Adobe Workfront Partner of the year for the past two years and has achieved Adobe Workfront Specialization. With this acquisition, IBM expands its rich Adobe service offering to meet the rising client demand for experience-led business transformation backed by intelligent workflows. Employees at all levels are expected to work faster and smarter with improved visibility, speed and quality in the face of unpredictable challenges.

'Reinvention with cloud and AI is happening at an unprecedented scale and pace, and enterprise marketing is no exception,' said Mark Foster, Senior Vice President of IBM Consulting, 'The ongoing investments IBM is making in consulting services with acquisitions like this one cement IBM as the partner of choice that clients turn to for their digital business transformation.' The acquisition of Rego's Adobe Workfront business represents the 17th overall acquisition for IBM - and the ninth acquisition in cloud and AI services - since Arvind Krishna took over as IBM CEO in April 2020. IBM has been investing aggressively to bolster its hybrid cloud and AI strategy and capabilities, including a heavy focus on acquiring high-value consultative services like the Adobe Workfront business of Rego. Building on IBM's strategic partnership with Adobe, the consultancy specializes in work management software consulting for enterprise clients. 19, 2021 /PRNewswire/ - IBM (NYSE: IBM) today announced plans to acquire the Adobe Workfront consulting unit and assets from Rego Consulting Corporation to further its hybrid cloud and AI strategy.

Adobe acquires workfront